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Fashion Palette Returns To New York For Third Consecutive Season


Fashion Palette, a full-service events company promoting Australian fashion across the globe, announces its third-consecutive season presenting Australia’s leading designers at New York Fashion Week. The Fall 2014 runway show — which will take place on Tuesday, February 11 at Pier 59, beginning at 7 PM — will highlight couture eveningwear by designers Steven Khalil and Philippa Galasso and contemporary legwear by Tightology. Models will be styled by Cutler Salon and Priti NYC.  Make-up provided by AJ Crimson.

“We are excited to once again highlight the creativity and innovation of Australia’s most promising designers at New York Fashion Week, which brings together the very best in our business from around the world,” says Sonya Mefaddi, founder of Fashion Palette. “Fashion Palette is focused on continuing to raise the international visibility of Australian talent  – and our thriving fashion industry – with worldwide buyers, media and stylists.”

Founded by Mefaddi, Fashion Palette has become the leading organization bringing Australia’s fashion to a global audience. “We strive to give local designers a platform that they may otherwise not have access to,” Mefaddi says of the company’s comprehensive approach to introducing brands to a wider fashion market. The Sydney-based company’s previous runway shows at New York Fashion Week have featured a broad array of notable Australian designers, including Tony Maticevski, Aurelio Costarella, Bowie Wong, Nicola Finetti, Samantha Wills and Akira, all of whom have achieved long-term success in the US & European markets. After showing with Fashion Palette, contemporary designer Bettina Liano opened her first NY outpost on Mott Street.

In its third appearance at New York Fashion Week, Fashion Palette is proud to introduce another series of Avant Garde Australian designers and their collections to the New York fashion audience. Fashion Palette’s model has proven so successful that next year they will expand beyond Australian talent and will move forward with independent designers from around the globe. “Fashion Palette provides a one-stop shop experience for introducing independent labels into new markets”, says Mefaddi “By offering fashion show production, media relations and showroom sales, we supply designers with the right tools to launch their brand successfully.”

 Source: Helena Renee PR

True Fashionista Now will be in attendance to bring you all the runway coverage, both on and offstage at this show.





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